Saturday, May 17

11 am - 3 pm

Sherman Oaks, CA

Private Practice Intensive:

A Small-Group Workshop for Therapists Ready to Start Their Practice With a Plan

Meet the Founder

Hi, I’m Lia, the founder of Alyssa Marie Wellness. I’m a therapist and former group practice owner, and I’ve been licensed since 2015 after receiving my MSW from USC.

I know firsthand how confusing it can feel to start a private practice and how many questions come up along the way. For a long time, I found myself piecing together information bit by bit and didn’t know what order to do what. I spent months piecing together information from podcasts, articles, and conversations with clinicians, attorneys, and accountants, trying to figure out what to do and in what order

Since starting my own practice, I’ve had opportunities to write for platforms like The Knot, Wondermind, and POPSUGAR. Opportunities I don’t think I would have had if I hadn’t eventually taken the leap.

I created this intensive to offer the kind of clarity, structure, and guidance I wish I had when I was starting out, so you can make informed decisions and move forward with concrete next steps.

OVERVIEW

Starting a private practice can feel overwhelming especially when you don’t know what to prioritize or where to begin. I’ve been there: working full-time in community mental health while slowly building my practice on the side, trying to figure out when (and how) to take the leap. Thinking about healthcare, student loan forgiveness, all of it.

I spent months piecing together information from different sources while desiring a direct path.

This workshop is designed to give you that information and understanding. We’ll walk through the key decisions that shape your practice early on so you can move forward, avoid common mistakes, and build something sustainable from the start.

Only 10 spots are available to keep this experience intentional.

Experience Details


Sunday, May 17

Date


11 am - 3 pm

Time


$300 - $375

Investment


What to Expect

This is a focused, small-group experience designed to help you move through the early stages of private practice with clarity. We’ll walk through the foundational pieces step-by-step, while also creating space for your specific questions so you can leave with direction that actually applies to you.

❋ Practical Setup

Learn the exact steps to legally and structurally set up your private practice, including documentation, business structure, and foundational logistics.

❋ Financial Clarity 

Understand how to think about fees, what to discuss with your accountant, and how to approach insurance vs private pay.

❋ Supportive, Small Group Space

This is an intimate setting designed to allow for questions, reflection, and meaningful conversation as you move through the process.

❋ Marketing & Digital Visibility 

Learn how clients actually find you, how to create a simple online presence, and how to market yourself in a way that feels ethical and aligned.

Core Learning

Foundations & Set Up

We’ll cover the exact steps to legally and structurally set up your practice, including required documentation, business structure options, and what actually needs to be done first (and what can wait).

Financial & Business Decisions

We’ll walk through how to set your fees, what to bring to your accountant, insurance vs. private pay considerations, and how to think about your numbers early on.

Building & Positioning Your Practice

Learn how to begin shaping your practice in a way that feels aligned and how to think about your niche, how clients find you, and how to create a simple, effective online presence. I’ll also go over how I conduct my initial consultations.

Common Mistakes + Q&A

We’ll go through common early mistakes, what I would do differently, and leave space for your specific questions so you can get clarity tailored to you.

What You’ll Leave With

By the end of this intensive, you’ll walk away with:

📌 A clear understanding of how to legally set up your practice
📌 A decision on insurance vs. private pay (or how to approach it)
📌 A simple plan for your online presence
📌 A clearer sense of your pricing and financial considerations
📌 A roadmap of your next steps so you’re not stuck in indecision

Bonus Takeaways

Additionally, you’ll also these concrete next steps…

📌 Checklist for starting a practice
📌 Key questions to ask your accountant
📌 Basic startup roadmap
📌
The option to apply your ticket cost toward your first month’s office rental (terms apply)

FAQ’S

  • Therapists in the early stages of private practice. Those who feel overwhelmed by where to begin. Clinicians who want clarity before investing time and money into the wrong steps. Clinicians in group practices and uncertain on how to branch out. Clinical students, pre licensed and licensed professionals that are interested in private practice. You do not need to be licensed to attend.

  • No, this intensive will not be recorded. To protect the privacy of all participants and the integrity of the experience, recording of any kind is not permitted.

  • Please bring a notebook or journal, something to write with, and anything that helps you feel comfortable and focused. You’re encouraged to come with questions, ideas, or areas where you feel stuck… this is a space to think through them. This is a working session, so come ready to reflect, take notes, and engage.

  • You may request a refund within 7 days of purchase. After that, all sales are final due to the limited number of spots and the intentional nature of this experience.

    If you’re unable to attend, you’re welcome to transfer your ticket to someone else. Please note that you are responsible for finding someone to take your spot. Reach out via email to coordinate the transfer.

  • No, this is available to students, pre licensed and licensed clinicians.

  • This workshop is designed for those in the early stages of private practice. If you already have an established or scaled practice and are looking for advanced growth or marketing strategies, this may not be the right fit.

Reserve Your Spot

Disclaimer : This workshop is intended for educational and informational purposes only and does not constitute therapy or establish a therapeutic relationship. While the goal is to provide clarity, guidance, and practical direction, outcomes are not guaranteed. The option to apply your ticket cost toward your first month’s office rental is subject to availability and mutual fit, and participation in the workshop does not guarantee eligibility for rental. In the unlikely event that the workshop must be rescheduled or canceled, participants will be notified and offered a full refund or transfer.